Monday, June 28, 2010

It Shoots Lasers

Art Direction:Leif Allen
Copywriter:Nick Goodey

Intended to be a campaign for peace. Guns, whether they be real or imagined are designed to kill things. Nick pulls no punches in his copy. Brutal, honest, and with a dry british wit, Nick crafted some truly amazing copy that will leave the reader changed forever. Now go hug someone close to you.

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